Veona LaRue Newell was a strong, witty woman, and was an inspiration to many. Specifically, as winemaker Katy Wilson’s great-grandmother, she was the inspiration for LaRue Wines. Veona never knew why her mother gave her a middle name no one else in the family had. Its uniqueness often bothered her, but her uniqueness was what made her so special. She never let a thing get her down and kept her wittiness even at 97 years old. In 2009, when Katy told her the wine would be named LaRue, Veona, in classically humble fashion stated “Well, I can’t say that you picked the best name in the world…”
Since 2009, LaRue Wines has focused on making high quality Pinot Noir and Chardonnay, exclusively from vineyards on the Sonoma Coast. The wines are elegant, restrained, and forever inspired by the resilience and strength of one Veona LaRue.